Your path to practice growth
How we work together
Organize & Thrive App
A space where you will find community, downloadable resources, lessons, mini workshops, and group coaching. Daily tips and tools, in your pocket.
Download on the App Store →Admin Roots Coaching
A six-week, human-centered coaching container for office managers and admin teams. Confident communication, KPI tracking, scripts, and systems that scale.
Explore Admin Roots →VIP Coaching & Retreats
A customized plan for owners who want hands-on, white-glove help inside the business and the culture. In-person retreats and one-on-one strategy.
Get on the 2027 Retreat list →Real results
Transforming dental practices
"I have had the honor of working with Sam for over two years. Initially a "consultant" had me skeptical. One conversation and I realized she is exactly what I needed. Learning how to communicate effectively and giving me the tools to grow in my role and help the practice to grow. I am so grateful for her."
"Cre8wise has been such a game changer for our practice! Initially I was worried about using a dental coach due to the cost, but looking back, it has been the best investment my practice has ever spent money on. Sam is the best dental coach!"
"Sam has worked with my practices for over two years now and we've seen an amazing transformation. As practice owners, we often don't know what we don't know. Sam has helped diagnose many holes in our systems and policies, many of which we would have never seen. Thank you to Sam and Cre8Wise Movement for helping me to finally run smart and healthy practices."
About Sam
Samantha Jones, CEO @ Cre8Wise
Sam Jones is a dental industry veteran and expert coach with a passion for empowering practice owners. With over three decades of hands-on experience — from dental assisting to practice management and operations — she understands the unique challenges dentists face.
Sam's groundbreaking approach combines proven business strategies with the latest insights in applied neuroscience, helping dental teams overcome internal obstacles, enhance communication, and achieve sustainable growth.
Get in touch with SamanthaSamantha Jones in the media
Conversations, podcasts & features
Grow your practice with Samantha Jones.
Tap into Samantha's expertise to take your practice to the next level — patient growth, team culture, and the revenue you've been working toward.